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Royalties
Forgot to say: On our site it also says that we pay out when an account is cancelled. (I can see the email now.) It wouldn’t work out economically to to be paying out every sale. If you are a published author and have managed to earn royalties then you are likely to receive the publisher’s cheque after 6 months. All of a sudden $50 doesn’t sound so bad. Lulu also has much higher sales prices if that is what you decide, so they can wear that cost, but they also have a minimum for their services not just a % to cover when the sale price is low.
We do offer value added services - none of which we charge for - podcast interviews that go out through web networks is one thing we do for our authors to increase their visibility on the web.
We went live on our website with the competition launch. And it takes time to grow.